As of the beginning of the year, 1 January 2013, gambling businesses have had to change their game due to new online gambling regulations.
The new regulations state that advertisements punting gambling must be restricted ti times children are not likely to be watching.
Specifically, gambling adverts are not to be broadcast within 30 minutes of a movie, television show or radio broadcast aimed at children â€“ either before or after
These restrictions come as the first after changes in policy opened up Italy’s online slot games market to major gambling investment â€“ and international interest â€“ in December last year.
The regulations are arguably likely to most affect Playtech casinos such as William Hill Casino, one of the first international online casino providers to launch in Italy following the law changes.